Cervical cancer was recognised as a significant public health concern worldwide, affecting millions of women each year. The uptake of screening offered to eligible women within Canterbury was lower than national averages and targets — and we aimed to change that.
We held regular events to raise awareness about the importance of screening, how and where to access screening services, and to reassure attendees that attending their appointment was not as daunting as it might seem — but it could save their life.
We held targeted sessions for existing groups and clubs. We delivered informative and interactive presentations detailing the cervical screening process and procedure. We signposted individuals to further support, encouraged them to feel confident in taking up the screening offered, and worked to identify any barriers to accessing screening.
We held stalls at community events and venues to promote screening — distributing literature and promotional materials, and speaking to people on a one-to-one basis about the importance of cervical screening and early cancer detection. We also aimed to identify any barriers to accessing the screening.
Increased awareness
Improved access to screening
Established any barriers to people taking up the screening offer
Boosted screening participation
Encouraged early detection